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Why Isn't Our Marketing Working Like It Used to

Why Isn’t Our Marketing Working Like It Used To?

Posted on August, 13th, 2026 by Beth Godwin in Marketing, Marketing Analytics

Why Your Marketing Isn’t Working Like It Used To Questions Your Marketing Data Should Answer Why isn’t our marketing working like it used to? It’s a frustrating conversation happening in marketing meetings everywhere. The campaigns haven’t changed dramatically. The offer is still competitive. You’re reaching plenty of people. Maybe you’re even spending more than you… Read more »

6 Ways to Maximize Your Marketing Campaign's Impact

6 Ways to Maximize Your Marketing Campaign’s Impact

Posted on November, 17th, 2022 by Beth Godwin in Marketing, Uncategorized

Marketing campaigns are an exciting challenge to create and execute. They involve finding the right audience, identifying your audience’s need or want, presenting your company’s solution, and overcoming any obstacles that prevent them from making a purchase. After you have pulled together a great campaign, you want to make the most of your time and… Read more »